3 - 8 Yrs
Posted 12 day(s) ago
Define content marketing and corporate communication objectives for eInfochips in line with the companys marketing and branding goals
Own and manage the production of companys content and marketing collaterals (corporate blogs, articles, case studies, and white papers) on an ongoing basis
Connect with strategic media partners, analysts, editors, online influencer groups, and journalists for external publishing and content syndication activities
Develop an editorial calendar and manage content generation targets in line with the organization-wide content strategy
Develop and deliver content for website, corporate blog, presentations, award entries, thought-leadership speeches, marketing campaigns, and technical guides
Review, edit, and proof-read content submitted by team members to ensure it is engaging, addressing buyer persona and is grammatically and factually-correct
Lead team-members when necessary, in order to ensure the content is as per standards acceptable to a native English speaker, in terms of formatting, syntax, grammar, and higher vocabulary
Reach out to technical teams and engineers on a regular basis to motivate them to write technically rich content for showcasing companys expertise
Help the digital marketing team devise and execute their activities -- article writing, social media posting, preparing videos and infographics, content repurposing, etc.
Maintain the consistency and quality-standards of companys communication across different channels.
Conduct webinars and manage events to increase thought-leadership and brand awareness of eInfochips
Use content as a medium to bring a high degree of sophistication, structure, and personality to the eInfochips brand voice globally
Champion writing for the greater eInfochips community and articulate the eInfochips voice clearly by setting standards and best practices
Experience: Minimum 3 years experience as a content writer or content marketer in IT industry.
IT Software Development
IT/Technical Content Developer
Executive / Officer Level
Desired Candidate Profile
Please refer to the Job description above
eInfochips, an Arrow company, is a leading global provider of product engineering and semiconductor design services. With over 500+ products developed and 40M deployments in 140 countries, eInfochips continues to fuel technological innovations in multiple verticals. The companyÃ¢â‚¬â„¢s service offerings include digital transformation and connected IoT solutions across various cloud platforms, including AWS and Azure.
Einfochips Talent Acquisition