Job Description
Support in developing a brand communications strategy
Support the Brand Head in implementing the annual brand marketing plan, within agreed time scales and budgets by appropriately, independently managing the project as per brand calendar.
Lead Creative excellence for all marketing communications material to support product launches across all consumer & customer touch points.
Coordinating with Central Digital Team & Online partners in order to make sure that, Brand gets maximum visibility directly linking to Revenue increase as ROI.
Manage activation of marketing programs including consumer promotions, brand partnerships, consumer education & sponsorships.
Leverage consumer & competitive insights to develop brand communication.
Work closely with the Retail, Design & Product teams to ensure the successful promotion of the brand.
Manage and oversee the agencies networks deliverables, resources and KPI reviews and ensure that they are well motivated, equipped and fully briefed to implement key marketing briefs.
| Salary |
Negotiable |
| Industry |
Retail |
| SubIndustry |
Super Markets |
| Functional Area |
Sales / Business Development |
| Specialization |
Retail Sales |
| Role |
Area Sales Manager |
Keyskills
Marketing program
Product / Brand Management
Promotion
Activation
Strategy
Desired Candidate Profile
Please refer on JD
Education
| Highest Qualification |
|
| Graduation |
Any Graduate |
Company Profile
Raymond Ltd.
Raymond Apparel Ltd. is a part of the Raymond Group, and is amongst India's largest and most respected apparel companies. We bring to our customers the best of fabric and style through some of the countries most prestigious brands - Manzoni, Park Avenue, Park Avenue Women, Parx, Raymond, Notting Hill and Zapp!.
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